Heineken Experience

Is the Heineken Rooftop Tour worth it? Absolutely! Imagine enjoying a crisp, perfectly chilled Heineken while taking in panoramic views of Amsterdam from the rooftop. It’s not just a beer; it’s an experience that elevates your visit—literally.

Your adventure kicks off right at the entrance of the Heineken Experience. Picture this: you’re standing there, taking in the cool vibe of the old brewery, and right there under the big “Rooftop” sign, an elevator is ready to whisk you away. This isn’t just any elevator; it’s nestled inside one of the original grain silos, and it’s your golden ticket all the way to the top.

As soon as those elevator doors slide open, bam! You’re stepping into a world that’s both city slick and industrially chic—the Heineken® bar up in the sky. The vibe here is all about showing off the brewery’s roots in a super cool, modern way. The walls have this awesome look, inspired by burlap sacks stacked high, each one sharing a snippet of Heineken history or a Dutch shout-out. And the bar? It’s crafted out of those special WoBo bottles—the ones Freddy Heineken dreamed up to give bottles a second life. It’s like stepping into a place where history and innovation hang out together.

Up here, you’ll get the scoop on how Heineken® used to hustle ingredients through the city’s canals straight into the brewery, and you’ll find out what went down in the old malt attic. Plus, the rooftop bar isn’t just for show; it lets you in on some of the brewery’s working secrets, like the malt distribution machine that’s still hanging out in the ceiling. And for the cherry on top, the rooftop itself has had a makeover, making it the perfect spot for guests to chill out for the first time. Grab a cold Heineken, kick back, and soak up some of the most stunning views Amsterdam has to offer.